An Introduction to Angel Investing: A guide to investing in early stage entrepreneurial ventures by Dr. Tom McKaskill
PART A
Angel Investing
1 Business Angels
Make a Difference
This book is for Angels and potential Angels
to help them be more successful at
investing in early stage entrepreneurial ventures. Angels are
the unsung heroes of emerging company successes. These
are the individuals who stand on the sidelines coaching the
entrepreneurial team, offering advice, support and finance
to help the new firm survive the turbulent months and
years that it takes to reach critical mass, profitability and
sustainability. This is a time of considerable uncertainty as
the management team learns to work together, products
are developed and new markets are penetrated. Not every
venture will be successful and perhaps this is the greatest
contribution of our Angels, enabling early stage ventures to
have a go where risks are relatively high and few investors are
prepared to back them.
Entrepreneurs may also find advice and comfort in these
pages. While the book is written primarily for the Angel
investor, the content will shed light on how Angels work
and what they look for in an investment. Armed with this
information, the entrepreneur should be more able to assess
whether Angel investment would suit his or her venture and