WHERE MOST INVESTORS
STUMBLE
1. Speculators and Unsuccessful
Investors
Investing Versus Speculation
Mark Twain said that there are two times in a man’s life
when he should not speculate: when he can’t afford it and
when he can. Because this is so, understanding the difference
between investment and speculation is the rst step in
achieving investment success.
To investors stocks represent fractional ownership of
underlying businesses and bonds are loans to those
businesses. Investors make buy and sell decisions on the
basis of the current prices of securities compared with the
perceived values of those securities. They transact when they
think they know something that others don’t know, don’t care
about, or prefer to ignore. They buy securities that appear to
offer attractive return for the risk incurred and sell when the
return no longer justi es the risk.
Investors believe that over the long run security prices tend
to re ect fundamental developments involving the underlying
businesses. Investors in a stock thus expect to pro t in at
least one of three possible ways: from free cash ow
generated by the underlying business, which eventually will
be re ected in a higher share price or distributed as
dividends; from an increase in the multiple that investors are
willing to pay for the underlying business as re ected in a
higher share price; or by a narrowing of the gap between
share price and underlying business value.
Speculators, by contrast, buy and sell securities based on
whether they believe those securities will next rise or fall in
price. Their judgment regarding future price movements is
based, not on fundamentals, but on a prediction of the
behavior of others. They regard securities as pieces of paper
to be swapped back and forth and are generally ignorant of or
indifferent to investment fundamentals. They buy securities
because they “act” well and sell when they don’t. Indeed,
even if it were certain that the world would end tomorrow, it
is likely that some speculators would continue to trade
securities based on what they thought the market would do
today.
Speculators are obsessed with predicting – guessing – the
direction of stock prices. Every morning on cable television,
every afternoon on the stock market report, every weekend in
Barron’s, every week in dozens of market newsletters, and
whenever businesspeople get together, there is rampant
conjecture on where the market is heading. Many speculators
attempt to predict the market direction by using technical
analysis – past stock price uctuations – as a guide. Technical
analysis is based on the presumption that past share price
meanderings, rather than underlying business value, hold the
key to future stock prices. In reality, no one knows what the
market will do; trying to predict it is a waste of time, and
investing based upon that prediction is a speculative
undertaking.
Market participants do not wear badges that identify them
as investors or speculators. It is sometimes dif cult to tell the
two apart without studying their behavior at length.
Examining what they own is not a giveaway, for any security
can be owned by investors, speculators, or both. Indeed, many
“investment professionals” actually perform as speculators
much of the time because of the way they de ne their
mission, pursuing short-term trading pro ts from predictions
of market uctuations rather than long-term investment
pro ts based on business fundamentals. As we shall see,
investors have a reasonable chance of achieving long-term
investment success; speculators, by contrast, are likely to lose
money over time.