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When Should I Launch a Product — and How Far in Advance Should I Prepare?
Timing can make or break a product launch. You could have a brilliant product, the perfect target...
Aladdin (1992)
A kind-hearted street urchin and a power-hungry Grand Vizier vie for a magic lamp that has the...
Who Can Start a Social Enterprise?
The idea of blending purpose with profit is gaining momentum across the globe. Social...
How to Measure the Success of a Viral Marketing Campaign — Metrics That Matter
Introduction
In marketing, “going viral” is often treated as the ultimate badge of...
What is Crowdfunding?
Crowdfunding is a modern fundraising method that enables individuals, organizations, and...