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Why Is PR Important? Why Should a Business Invest in Public Relations?
Introduction: The Power of Perception
Every business lives or dies by one thing: reputation.
In...
12 Years a Slave. (2013)
In the antebellum United States, Solomon Northup, a free black man from upstate New York, is...
What Questions Guide Better Choosing of Metrics?
In today’s data-driven world, organizations often face a paradox: they have more data than...
Is PR the Same as Marketing or Advertising? Understanding the Key Differences
Introduction: The Confusion Between PR, Marketing, and Advertising
Public relations (PR),...
Knots and What to know about them
There are many knots that can be useful in the mountains. But it's better to know six good ones...