Brief Summary of Book: Profits in the Stock Market by H.M. Gartley
CHAPTER I
THE TECHNICAL APPROACH TO THE PROBLEM OF STOCK TRADING
REFERENCES
"Business and Investment Forecasting" R. Vance
"Business of Trading in Stocks, The" J. Durand
"Business Cycles: The Problem and
Its Setting" W.C. Mitchell
"Business Forecasting" L.H. Haney
"Business Statistics" J.L. Snider
"Economic Cycle, The" F.Y. Presley
"Financial and Business Forecasting" W.F. Hickernell
"Forecasting Business Conditions" R.N. Owens & CO. Hardy
"Forecasting Stock Market Trends" K.S. Van Strum
"Interest Rates and Stock Speculation" R.N. Owens & CO. Hardy
"Investment For Appreciation" (1936) L.L.B. Angas
"Practical Application of
Investment Management, The" D.C Rose
"Practical Business Forecasting" D.F. Jordan
"Principles of Investment" J.E. Kirschman
"Scientific Approach to Investment
Management, A" D.C. Rose
"Security Analysis" Graham & Dodd
"Security Price Movements" K.G. Karsten
"Statistical Methods" F.C Mills
"Stock Market, The" C.A. Dice
"Stock Market, The" S.S. Huebner
"Stock Market Profits" R.W. Schabacker
"Stock Market Tactics" L.L.B. Angas
"Stock Market Theory and Practice" R.W. Schabacker
"Tape Reading and Market Tactics H.B. Neill
"Truth of the Stock Tape, and the
Wall Street Selector" W.D. Gann
This Course, concerning the technical approach to
the business of trading in stocks, is not to be considered
as the philosophers' stone of the stock market.1
It does
not, by any means suggest a perfect solution to the
problem of stock trading which will enable every reader
to begin making handsome stock market profits as soon
as he has read the last word.
The average reader should leave the stock market
alone, or learn enough about its intricacies so that in-
telligent action can be taken in trading stocks. It is the
purpose of this Course to provide a means of learning
some of the important essentials in a study of the market.
The Primary Objective
It is assumed that the reader takes up this work
with one primary objective, namely to make money by
using intelligent understanding instead of ignorant
gambling. The objective is easy to define. However, the
procedure of accomplishing it is far from simple, in that
it requires a detailed presentation of the factors which
appear to make, as well as the manner in which, stock
prices advance and decline.
Gambling or Speculation
There are two channels of approach which may be
taken in attempting to make stock market profits. We
may approach the problem as a gambling proposition, as
unfortunately (for them) all too many persons attempt to
do. Or we may approach the problem as a business
proposition, involving greater than usual risk, but paying
greater than usual profits to intelligent and patient
participants.
In suggesting the second and more logical of these
two approaches, it might be well to point out the dif-
ference. In a gambling operation, the participant depends
almost wholly upon chance (assuming that it
is honestly run), as one of two or more unpredictable
developments governs the determination of profits or
losses. In many gambling operations, the risk is reduced
to one of two chances, as both the maker and the
acceptor of a given wager assume exactly the same risk.
For the most part, intelligence is not the governing factor.
Every time a roulette wheel turns, there is an equal
chance that red or black will turn up.
Quite different from gambling is speculation,
wherein the participant depends (if he is to profit) upon a
reasonably precise knowledge of the conditions which
govern price trends. In speculation, the participant relies
upon changes in the price level (stocks, commodities,
services, et cetera), and not the mere operations of
chance. These changes have their root in some specific
cause. Many such causes may be studied and understood,
and thus reasonable judgment may be applied.
Unfortunately for most dabblers in Wall Street, the
gambling approach is most often used. The reason is
simple. The average person is too often governed first by
downright laziness, and secondly by the silly desire to
gain something for nothing. The intelligent approach,
wherein stock trading is counted to be a business,
requiring careful attention, robs the stock market of its
romantic appeal to many people. It takes most of the fun
out of it, if it becomes a job requiring patience and
application.
How futile it is to enter the stock market without
fully recognizing that profits can be only a matter of
chance, unless the market is patiently and carefully
studied. The market is a complicated mechanism.
Although man-made, and thus logically subject to in-
terpretation by other men, its complex workings require
a systematic study, if losses are to be prevented, and
profits made.
Haphazard or Systematic?
The difference between losses and profits frequently
hinges upon trading in a hit-or-miss fashion, or
systematizing one's speculation by studying the problem,
estimating the risks, selecting what appears to be the
most profitable opportunities, and adhering to a
pre-conceived policy.
The difference between the average investment
counsellor and the average customers' man in a broker's
office, is the fact that the former conceives a plan of
operation, based upon a systematic approach to all the
various angles of the problem including the requirements
of the customer, and consistently pursues this policy;
while the latter vaguely attempts "to make money."
Our Purpose
It is the purpose of this course to encourage the
reader to study the market and train himself to arrive at
his own decisions as to the probable future course of
stock prices, by using certain systematic methods which
have proved profitable to successful traders.
Matter has been collected from many sources. The
phenomena explained and illustrated represent many
years' work on the part of many market students. They
should be the means of saving the reader many hours of
personal research.
However, thumbing through the pages which follow
will not make-a-successful trader of any reader. To take
some single idea which is presented, because it seems to
have special appeal, and expect to make consistent
profits by using it alone, is a dangerous procedure.
Throughout the chapters which follow, it will be noted
that there are constant warnings that the various technical
phenomena suggested must be used, not singly, but as
part of a program involving many different angles.
Two Primary Problems
Reduced to its final analysis, successful stock trading
boils down to the matter of answering two questions,
namely:
1. WHEN to buy or sell; and
2. WHAT to buy or sell.
At first thought, and to hear some of the hangers-on
in the brokerage offices tell the story, making money in
Wall Street is all very simple, if you know "when to get
in and when to get out". Although, as we shall learn, the
solution to the "When" question is extremely important,
it is also a fact that a trader can be fairly right in judging
the reversals in the trends of stock prices, and yet make
only a fraction of the potential profits available, because
he is ignorant of systematic methods to assist him in the
selection of the right stocks.
The "When" question may be classified as a study of
trends. Except for short periods of time, usually ranging
for less than two weeks, stock prices have a habit of
going somewhere. During the vast majority of the time,
they are either advancing or declining. The successful
trader must be conscious of a change in trend. Thus a
continual knowledge of stock price trends is essential to
the successful timing of commitments.
The "What" question, on the other hand, depends
chiefly on observation of the specific characteristics of
individual stock price movements, and may be classified
as a study of comparisons.
The solution of each of these two problems, which
are about of equal importance, requires equal attention.
However, as the "What" to buy or sell problem usually
covers a much broader scope, it requires a greater
amount of time.
Usually, the "When" question, that is the timing of
commitments, is studied by observing the trends in the
market as a whole, or at least its major parts. The "What"
question, which is the selection of stocks, is observed by
studying small groups and individual issues.
Two Approaches
It is the custom of those interested in stock prices
trends to approach the solutions of these two primary
Brief Summary of Book: Profits in the Stock Market by H.M. Gartley