What Skills Are Essential for a CMO?

adicionou um novo artigo Marketing and Advertising

2025-09-25 15:37:03 -

The role of the Chief Marketing Officer (CMO) is one of the most complex in modern business. Unlike traditional executives who may focus narrowly on operations or finance, CMOs must bridge strategy, creativity, technology, data, leadership, and customer experience. To succeed, today’s CMOs need an expansive skill set that blends both hard skills (like data analysis and digital marketing)...

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