What Are the Different Types of Market Research? (Comprehensive...

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2025-10-09 18:26:49 -

What Are the Different Types of Market Research? (Comprehensive Guide for Businesses)

Introduction: Understanding Market Research at a Deeper Level Market research is often talked about as if it’s a single activity — but in reality, it’s a collection of many different approaches, tools, and techniques that answer specific business questions. Some businesses need numbers and statistics. Others want to explore emotions, motivations, and experiences. Some need...

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