What Metrics and KPIs Should Be Used to Measure Marketing Success?

adicionou um novo artigo Marketing and Advertising

2025-10-16 18:54:11 -

Introduction In marketing, success is only as clear as the metrics used to define it. Without measurable outcomes, even the most creative campaign or detailed strategy risks being judged subjectively. This is why Key Performance Indicators (KPIs) and marketing metrics are the backbone of effective decision-making. They translate marketing efforts into tangible business impact — showing...

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