What Does a PR Professional Do? Roles, Skills, and Impact Explained

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2025-10-24 16:05:56 -

Introduction: The Unsung Heroes of Brand Reputation Every successful brand has one thing in common: a strong public image. Behind that image stands a PR professional — the person or team responsible for shaping how the world perceives a company, individual, or organization. While marketers and advertisers often take the spotlight for driving sales, PR professionals work in the...

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