What Is Cross-Device Remarketing? A Complete Guide to Reaching the...

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2026-02-12 20:40:02 -

What Is Cross-Device Remarketing? A Complete Guide to Reaching the Same User on Different Devices

Today’s customers rarely use just one device. They browse on smartphones, compare prices on tablets, and complete purchases on laptops. Some even switch between devices multiple times before converting. This fragmented behavior makes traditional remarketing incomplete. Cross-device remarketing solves this problem by allowing advertisers to reach the same user across multiple devices...

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