How Do I Create Retargeting Audiences? A Complete Guide to Website...

added blog Marketing and Advertising

2026-02-16 14:30:52 -

How Do I Create Retargeting Audiences? A Complete Guide to Website Visitors, Cart Abandoners, and Video Viewers

Retargeting only works when advertisers know exactly who they are targeting. Without well-built audiences, even the best ads and budgets fail to deliver results. Retargeting audiences allow businesses to group users based on their behavior, interests, and engagement level. These groups then receive tailored advertising messages designed to move them closer to conversion. In 2026, platforms...

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