What Is Cross-Device Retargeting? Reaching the Same User Across...

σε πρόσθεσε στο Marketing and Advertising

2026-02-16 14:46:18 -

What Is Cross-Device Retargeting? Reaching the Same User Across Multiple Devices in 2026

Modern consumers no longer rely on a single device when browsing, shopping, or researching products. A typical user might discover a brand on their smartphone, compare options on a laptop, and complete a purchase on a tablet or smart TV. This fragmented behavior creates a major challenge for advertisers: how do you retarget the same person when they switch devices? The solution is...

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