What Is Search Engine Marketing (SEM)? A Complete...

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2026-02-17 16:19:28 -

What Is Search Engine Marketing (SEM)? A Complete Beginner-to-Advanced Guide for 2026

When people are ready to buy, compare, or research a product, the first place they usually go is a search engine. They type in a question, browse the results, and click on what looks most relevant. Search Engine Marketing (SEM) is the practice of placing paid advertisements directly in front of these high-intent users at the exact moment they are searching. In 2026, platforms such as Google...

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