What is prospect theory?

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2026-06-08 20:30:31 -

What Is Prospect Theory? The Moment Where Economic Theory Meets Human Behavior A person is offered two choices: A guaranteed gain of $500 A 50% chance to gain $1,000, and a 50% chance to gain nothing Most people choose the guaranteed $500. Now reverse the framing: A guaranteed loss of $500 A 50% chance to lose $1,000, and a 50% chance to lose nothing Now most...

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