What is the framing effect?

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2026-06-09 05:20:21 -

What Is the Framing Effect? The Same Reality, Two Different Minds A physician presents two versions of the same medical treatment. In one version, the treatment is described as having a 90% survival rate. In the other, it is described as having a 10% mortality rate. The statistical information is identical. The outcome is identical. Yet people respond differently. More patients choose...

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