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Dacey Rankins

добавлена новая статья Marketing and Advertising
2025-09-26 15:15:52 -

What Is Their Market Positioning?
Market positioning is one of the most critical aspects of competitor analysis and brand strategy. Understanding how your competitors are positioned allows you to evaluate how customers perceive them, what value propositions they emphasize, and where gaps exist that you can fill. Without this knowledge, your own positioning risks being vague, ineffective, or worse—identical to someone...

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Dacey Rankins

добавлена новая статья Marketing and Advertising
2025-09-26 15:13:53 -

Who Are Our Competitors?
Every business, regardless of size or industry, operates within a competitive landscape. Understanding who your competitors are is not just about knowing the obvious names—it’s about deeply analyzing the market, identifying direct and indirect players, and recognizing substitutes that may affect customer decisions. The more clearly you define your competition, the better equipped...

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