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Michael Pokrovski

adicionou um novo artigo Decision Making and Problem Solving
2026-06-08 20:50:08 -

How do companies influence buying behavior?
How Do Companies Influence Buying Behavior? The Quiet Engineering of Choice A person opens an app intending to buy a single item. They scroll. They hesitate. They compare. And then, almost without noticing, they purchase something else entirely. Nothing forced the decision. No explicit coercion was present. The consumer still feels in control. Yet the outcome has been...

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Michael Pokrovski

adicionou um novo artigo Decision Making and Problem Solving
2026-06-08 20:40:51 -

Why do consumers buy impulsively?
Why Do Consumers Buy Impulsively? The Split Second Between Intention and Action A person opens a shopping app with a simple goal: buy toothpaste. Two minutes later, they have added headphones, a discounted skincare set, and a “limited-time” kitchen gadget to the cart. The toothpaste is still there. Everything else appeared in the space between intention and execution—a...

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