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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-14 21:02:50 -

How Often Should You Post on YouTube, and How Long Should Videos Be?
There is no perfect, universal posting frequency on YouTube — and anyone who claims there is one is ignoring how differently audiences behave across niches. What is universal, however, is the importance of consistency. YouTube’s algorithm rewards creators and brands that establish a clear pattern. Consistency signals reliability, improves viewer retention, and increases the...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-13 17:07:52 -

Mastering Web Marketing: Channels, Metrics, and Strategic Integration
1. Choosing the Right Web Marketing Channels Web marketing offers an array of powerful tools, but not every channel suits every business. The most effective approach involves aligning your choice of channels with your business goals, audience behavior, and available resources. a. Search Engine Optimization (SEO) SEO focuses on improving your website’s visibility on search engines like...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-13 17:18:18 -

Measuring the Success of a YouTube Marketing Campaign — Metrics That Matter
Introduction Creating video content is only half the battle. The real challenge lies in understanding whether your YouTube marketing efforts are truly effective. Views and likes can look impressive, but they don’t always reflect genuine engagement or business impact. Measuring success requires a structured, data-driven approach—one that connects performance metrics with business...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-13 17:17:13 -

What Is the Cost of YouTube Marketing and How to Budget Effectively
Introduction Every business knows the power of video, but many hesitate to commit because they’re unsure what YouTube marketing really costs. Unlike static advertising, video campaigns involve several moving parts—planning, production, distribution, and optimization. Understanding these costs and how they contribute to return on investment (ROI) is essential for setting realistic...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-14 20:51:09 -

YouTube Marketing – Key Questions, Strategies & Best Practices
Introduction YouTube is no longer just a video-sharing platform—it’s a search engine, a content discovery hub, an education resource, and one of the most powerful digital marketing channels available today. Businesses of all sizes use YouTube to build brand authority, generate leads, drive sales, and nurture a loyal community. However, many brands struggle to understand how to...

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