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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-13 15:24:57 -

How Long Should a Billboard Campaign Run?
One of the most common mistakes advertisers make with billboard advertising is underestimating how long a campaign needs to run to be effective. Unlike digital ads that can generate immediate clicks or conversions, billboard advertising works through repetition, familiarity, and memory-building. This means time is not just a variable—it is a critical success factor. So how long should a...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-02-02 18:12:13 -

How Long Should an Outdoor Advertising Campaign Run?
One of the most common questions advertisers ask when planning an outdoor advertising campaign is: how long should it run? Unlike digital ads that can be launched and paused instantly, outdoor advertising requires more strategic thinking around duration, repetition, and sustained exposure. This article explains how long an outdoor advertising campaign should run, what factors influence...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-01-15 17:24:31 -

How Often Do Digital Billboards Change Ads?
Digital billboards have transformed outdoor advertising by allowing multiple advertisers to share a single display and rotate messages throughout the day. One of the most common questions advertisers ask is how often digital billboards change ads and how long each ad is displayed. Understanding ad rotation frequency, display duration, and scheduling rules is essential for planning an effective...

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