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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-06 17:52:45 -

What Should a Telemarketing Campaign Cost — and How Do You Budget It?
Introduction Telemarketing remains one of the most direct and measurable forms of customer outreach. Yet, before dialing the first number, every business must confront a practical question: What will this campaign actually cost? A successful telemarketing initiative requires thoughtful budgeting—balancing expenditures on people, technology, compliance, and measurement. Done correctly,...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-14 23:47:41 -

Telemarketing Explained: A Comprehensive Guide for Businesses and Consumers
Introduction Telemarketing remains one of the most widely used direct marketing strategies, allowing businesses to reach potential customers through telephone calls. Despite the rise of digital marketing and automated channels, telemarketing continues to be effective for lead generation, sales conversion, and customer engagement. This article explores the concept of telemarketing, its...

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