Developers and Publishers
Video Game Publisher
A computer game publisher is a company that publishes computer games developed internally or by separate companies engaged in the development of computer games. As in the case of book publishers, for example, the publisher of computer games is responsible for developing, publishing, promoting, and advertising the game.
Often, the publisher finances the development of the game and pays for the work of the developers. Other functions of the publisher typically include printing the game manual...
Mehr Blogs
Mehr lesen
What is Ideation, and Why is it Important in the Innovation Process?
Innovation is at the heart of every successful business, driving growth, differentiation, and...
Conversion Rate Optimization (CRO)
In the digital age, businesses often obsess over generating more traffic—spending heavily...
ADHD: Social construct theory
The social construct theory of ADHD suggests that, because the boundaries between normal and...
Examples of guerrilla marketing – promotion through creativity in advertising with a small budget
Many have heard of the term guerrilla marketing, but few have really resorted to it, and it is an...
What Is a Good Retention Rate or Benchmark?
When companies measure user retention, one of the first questions leadership asks is: “Is...