Lire la suite
Why Do Only Some of My Fans See My Posts? Understanding Facebook’s Algorithm
Introduction
If you manage a Facebook Page for your business, you may have noticed that only a...
Why Do Growth Rates Mislead?
Growth rates are one of the most common metrics used to describe progress, whether in business,...
Real interest rates and international capital flows
There is more to international exchange than the flow of goods and services across borders:...
Is There a Free Trial?
Whenever a new analytics platform enters the market, one of the most common questions businesses...
Common Mistakes and Pitfalls in Market Research (and How to Avoid Them)
Introduction: Why Good Research Still Fails
Even the most ambitious marketing teams and...