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When and How Should a Brand Reposition (or Update Positioning)?
Introduction: The Constant Evolution of Perception
No brand exists in a vacuum. Markets shift,...
Hidden sovereign debt
Developing countries are systematically underestimating the official size of their sovereign...
How Do I Write an Elevator Pitch?
Writing an elevator pitch is one of the most powerful communication skills you can learn,...
Rules of conduct in case of emergencies in everyday life
1. RULES OF CONDUCT IN CASE OF FIRES IN EVERYDAY LIFE
Fire is always a disaster. However, not...
Аферистка. I Care a Lot. (2021)
Марла руководствуется принципом «побеждает сильнейший». Женщина организовала...