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Is Outdoor Advertising Effective?
With so many marketing channels available today, advertisers often ask a critical question: Is...
What Pricing Questions Align with My Business Goals?
Pricing is one of the most critical strategic decisions a business can make. Setting the right...
Email Marketing: How to Increase Sales with Email
Email Marketing: How to Increase Sales with Email
Email marketing remains one of the most...
Beyond GDP: other ways to measure the economy
Key points
Gross national product, or GNP, includes what is produced...
How Do they celebrate the new years in Africa?
Connection between the calendar and natural phenomena, new Year's rituals of Africans and the...