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How Should Equity Be Divided Among Founders?
Equity distribution is one of the most sensitive and impactful decisions a founding team will...
What Is the Lean Startup Methodology?
The Lean Startup methodology is a systematic approach to developing new products and businesses....
The King of Staten Island. (2020)
Scott has been a case of arrested development since his firefighter dad died. He spends his days...
Best Practices for Video Marketing — Quality, Storytelling, Captions, Format, Mobile-Friendly, CTA
Introduction
Creating video content is only half the equation; making it effective requires a...
How Do I Adapt My Communication for Different Audiences or Situations?
Introduction
Effective communication is not a “one-size-fits-all” skill. The way we...