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How Long Should a Newspaper Ad Run?
One of the most misunderstood aspects of newspaper advertising is how long an ad should run. Many...
How to Create a Marketing Plan (and the 10 Questions Every Marketer Should Answer)
Introduction
Marketing can feel like a vast and complex ecosystem — full of buzzwords,...
Elasticity in the long run and short run
Key points
In the market for goods and services, quantity supplied and quantity...
97 Minutes. (2023)
A hijacked 767 will crash in just 97 minutes when its fuel runs out. Against the strong will of...
How Long Should a Pitch Be? The Complete Guide to Perfect Pitch Timing
Time might be the single most underestimated element of pitching. You can have brilliant ideas,...