So, You Want to Start a Business? by EMS
So you want to start a business?
This booklet is written for humorous purposes. Exten-
sive use is made of sarcasm and quite often things peo-
ple cherish are made to look silly. Dreams of wealth,
fame, and power can fuel ambition, but success can de-
pend on training, hard work, luck, knowing the “right”
people, and moral flexibility.
This booklet should provide an overview of the chal-
lenges to making everything from a lemonade stand to a
multi nation corporation succeed.
The first thing is to define success. In business most
people consider money the measure of success. We
should consider all the ways money can be made.
1. Earning it as wages from someone else.
2. Selling something for more than you paid for it.
3. Renting out as do bankers, landlords, and hookers.
4. Taking it from the wages of others.
5. Building something other people want.
6. Stealing using fraud, theft or force.
7. Counterfeiting
8. Inheritance
9. Marriage
10. Receiving it as a gift.
Some businesses are run at a loss as a cover for
criminal activity such as a flower shop run as a front for
a bookie joint.
Most often businesses are intended to make money on
their own and often are arranged with overlapping meth-
ods. Typical manufacturing would make use of numbers
4 and 5.
Most business is done in the market place where goods
and services are bought and sold. This market can be
anything from the stock exchange to the yellow pages to
a farmers market to selling drugs in a school playground.
Anywhere and anyplace a financial transaction can be
completed can be considered a market. This explains the
persistence of Amway distributors and insurance agents.
While not frequently considered as a business, govern-
ments make their presence known as they are also in the
market to obtain money, usually using methods 4 and 6.
However, one can make a case for number 7 if inflation-
ary practices are considered.
Money attracts scoundrels like manure attracts flies. The
more of it, the greater the infestation. If there weren’t
enough difficulties trying to make a business function,
success often brings the additional problem of trying to
repel boarders that can come in the guise of “fair
weather friends”, those who seduce and betray, and even
a full frontal assault.