Psychology of outdoor advertising: how it affects our behavior

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2024-09-18 16:44:30 -

Imagine a city street without bright signs, billboards and glowing screens – boring, right? Outdoor advertising has long been a part of our everyday life, but few people think about how it affects our consciousness. Outdoor advertising is not just bright banners and catchy slogans, it is literally a whole science based on the psychology of perception! Advertising makes us notice...

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