What Role Does Data and Market Research Play in Product Strategy?

added blog Business

2025-08-21 16:24:55 -

When it comes to shaping product strategy, there is one ingredient that consistently separates successful companies from those that flounder: data-driven decision-making, guided by thorough market research. Intuition, creativity, and visionary thinking certainly play a part in innovation, but without data and market research, strategy becomes guesswork. This article explores the critical role...

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