What Is Penetration Pricing?

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2025-09-04 12:16:22 -

Pricing strategy is one of the most powerful tools in business. The way you set your price not only determines profitability but also influences brand perception, customer adoption, and long-term competitiveness. Among the various pricing approaches, penetration pricing is one of the most widely used strategies for rapidly building market share. This article explores what penetration pricing...

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