How Is Product Marketing Different from Product Management?

adicionou um novo artigo Business

2025-09-15 18:57:46 -

In the tech and SaaS world, few roles are as complementary—and as frequently confused—as Product Marketing (PMM) and Product Management (PM). At first glance, both functions deal with the product, customer needs, and market dynamics. But their focus, responsibilities, and measures of success are fundamentally different. Understanding the distinction between product marketing and...

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