What’s the Difference Between User Retention and Churn?

добавлена новая статья Business

2025-09-16 16:33:48 -

When businesses measure customer health, two metrics consistently come up: retention and churn. Both describe customer behavior over time, but they represent opposite sides of the same coin. Understanding how they differ—and how they interact—is essential for creating sustainable growth strategies. This article breaks down the differences between user retention and user churn, how...

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