What Is the Viral Coefficient (K-Factor) and How Is It Calculated?

σε πρόσθεσε στο Business

2025-09-17 10:47:37 -

Viral growth has become a defining characteristic of some of the world’s most successful companies. Behind the scenes, one of the most important metrics used to measure virality is the Viral Coefficient, often referred to as the K-Factor. Understanding the K-Factor helps businesses quantify how quickly they can grow through user-driven referrals and sharing. This article explores what...

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