Strategy vs. Tactics in Digital Marketing: What’s the...

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2025-10-02 19:58:18 -

Strategy vs. Tactics in Digital Marketing: What’s the Difference?

Introduction: Why This Distinction Matters One of the biggest mistakes businesses make in digital marketing is confusing strategy with tactics. They are closely related, but not the same. Without a strategy, tactics lack direction. Without tactics, strategy remains theoretical. Think of it like a road trip: Strategy = choosing the destination (overall plan). Tactics = the actual...

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