How Do I Create Urgency or Prompt Action During Closing?
Creating urgency during the closing phase is essential for converting interest into commitment. Buyers often delay decisions due to fear, uncertainty, or a natural tendency to procrastinate. A well-executed sense of urgency encourages action without pressuring the buyer, positioning the solution as timely, necessary, and aligned with their goals. 1. Understand the Purpose of Urgency Urgency...
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