How Does Sales Forecasting Work?

добавлена новая статья Business

2025-12-19 19:20:33 -

Sales forecasting is the backbone of predictable growth. When forecasting is accurate, companies can hire confidently, invest wisely, manage cash flow, and set realistic goals. When forecasting is weak, leadership is forced into reactive decisions, missed targets, and unnecessary risk. Despite its importance, sales forecasting is often misunderstood, poorly implemented, or overly optimistic....

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