What Is a Marketplace Business Model?

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2026-05-08 23:12:25 -

Every marketplace begins with the same awkward problem. Nobody wants to arrive at an empty party. Sellers refuse to join because there are no buyers. Buyers hesitate because there is nothing worth purchasing. Both sides wait for the other to move first while founders pace conference rooms pretending confidence they do not entirely feel. This is the hidden tension underneath nearly every...

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