How Do Marketplaces Scale?

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bir ses eklendi Business

2026-06-30 05:35:51 -

The first marketplace I analyzed looked unstoppable. Customer sign-ups were climbing every month. Investors were enthusiastic. Press coverage celebrated the company's rapid expansion, and the leadership team spoke confidently about entering new cities before the end of the year. Then the numbers told a different story. In several markets, customers couldn't find enough service providers. In...

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