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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2026-01-06 14:13:48 -

What Is Brand Advertising?
Advertising is one of the most powerful tools businesses use to communicate with consumers. However, not all advertising serves the same purpose. Some ads aim to create long-term brand recognition and emotional connections, while others focus on generating immediate actions such as clicks, sign-ups, or purchases. These two approaches are known as brand advertising and performance (or...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-07 14:56:14 -

15 Iconic Guerrilla Marketing Examples That Shocked, Delighted, and Went Viral
Introduction In marketing, creativity often matters more than cash. While traditional campaigns rely on massive budgets, guerrilla marketing thrives on boldness, wit, and surprise. The most memorable campaigns don’t just sell — they stun, delight, and stick in people’s minds. These are the ones we talk about over coffee, share online, and remember years later. In this...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-11-13 17:13:48 -

Advanced YouTube and Digital Marketing Integration: Long-Term Growth and Brand Mastery
1. YouTube as a Strategic Asset, Not a Tool YouTube should never be treated as just another social platform — it is a search engine, a community builder, and a sales funnel all in one. Businesses that recognize this invest in it strategically: optimizing it as part of a broader marketing ecosystem. Think of YouTube as a permanent digital storefront — one that works 24/7, globally,...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-02 20:05:32 -

Direct Marketing vs. Advertising: Key Differences Explained
Introduction The terms direct marketing and advertising are often used interchangeably, but they represent two very different approaches to reaching customers. While both are designed to attract attention, generate interest, and drive sales, the strategies, execution, and outcomes vary significantly. Understanding the differences between direct marketing and advertising helps businesses...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-11-13 17:10:43 -

Expanding Digital Growth: From YouTube Marketing to Full-Scale Online Influence
1. Deepening the YouTube Marketing Ecosystem YouTube is more than a place to upload videos — it’s a full-fledged marketing engine when used strategically. Businesses that treat it as a long-term channel rather than a side project tend to build authority, brand loyalty, and a steady stream of inbound leads. Key Focus Areas: Channel Identity: Your channel should reflect your...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-11-13 17:09:01 -

Expanding Your Digital Strategy: Deep Dive into Multi-Channel Web Marketing and YouTube Optimization
1. Building a Multi-Channel Framework Modern web marketing is no longer about mastering one platform—it’s about creating an integrated ecosystem where every channel complements the other.Think of it as a digital orchestra: SEO is the melody, PPC provides rhythm, social media adds personality, and video delivers emotional depth. a. Start with Strategy, Not Tools Before investing...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-10-07 17:33:24 -

Guerrilla Marketing vs. Viral and Traditional Marketing: What’s the Difference?
Understanding what sets guerrilla tactics apart from viral content and conventional advertising. Introduction: The Evolution of Modern Marketing In today’s hyper-connected, content-saturated world, audiences are bombarded with thousands of marketing messages every day. Traditional advertising still exists — on billboards, TV, and online banners — but it no longer...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2026-01-08 12:20:24 -

How Did Advertising Evolve Through Key Individuals?
Advertising did not evolve as a smooth, predictable process. Instead, it changed through the ideas, decisions, and influence of key individuals who challenged conventions, introduced new philosophies, and responded to cultural and technological shifts. These individuals did not merely adapt to the advertising industry—they reshaped it. By examining advertising history through...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2025-11-04 17:31:43 -

How Do I Tell a Good Story? The Key Elements of Powerful Storytelling in Marketing
In the world of marketing, information alone doesn’t move people — stories do. Data can inform, but stories inspire action. They make people feel, remember, and connect with your message. But what separates a forgettable story from one that leaves a lasting impression? Whether you’re writing a blog post, producing a video, or crafting an ad campaign, understanding the key...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Business
2025-02-27 16:30:37 -

How Do Influencers Earn Money?
Influencers have transformed the digital landscape, becoming key players in marketing and entertainment. By building large, engaged followings on social media platforms like Instagram, YouTube, and TikTok, influencers have found a variety of ways to monetize their online presence. This shift has opened up new income streams, enabling content creators to turn their passions into profitable...

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Dacey Rankins

Ajouter une nouvelle offre d'emploi Marketing and Advertising
2026-01-05 23:49:01 -

How Effective Is Advertising?
Advertising has existed for centuries, yet one question never disappears: Does advertising really work? The honest answer is: yes — but only when done correctly. Advertising is neither magic nor a guarantee. It is a lever. When paired with the right strategy, product, and execution, advertising can drive massive growth. When misused, it becomes an expensive lesson. This article...

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