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Is Customer Acquisition Expensive?Customer acquisition is often described as one of the most expensive parts of growing a business—and in many cases, that reputation is deserved. Advertising costs continue to rise, competition is fierce, and customers are harder to convert than ever before. But whether customer acquisition is “expensive” depends on how it’s measured, managed, and optimized. This article...0 Commentaires 0 Parts 165 Vue 0 Aperçu
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What Are Customer Acquisition Metrics?Customer acquisition metrics are the foundation of sustainable growth. Without clear metrics, businesses cannot evaluate performance, control costs, or scale profitably. Traffic, leads, and impressions may look impressive on the surface, but only acquisition metrics reveal whether marketing and sales efforts are actually creating customers efficiently. This article provides a comprehensive...0 Commentaires 0 Parts 379 Vue 0 Aperçu