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Dacey Rankins

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2026-05-22 17:37:46 -

What Are the Best B2B Business Models? Most Companies Choose Revenue Structures They Secretly Can’t Sustain
A founder once explained his business model to me with extraordinary confidence. By the end of the conversation, I still had no idea how the company reliably made money. There were consulting retainers attached to usage-based software pricing layered beneath enterprise implementation fees alongside a marketplace commission structure apparently introduced after “a strategic pivot”...

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Dacey Rankins

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2026-05-21 13:56:40 -

What Is B2B SaaS? The Business Model Quietly Rewiring Modern Work
A founder once described his software company to me as “basically Netflix, but for procurement workflows.” I understood what he was trying to do. Simplify complexity. Make enterprise software sound approachable. Instead, it exposed something oddly revealing about the way people talk about B2B SaaS. Everyone uses the term.Far fewer explain it clearly. Partly because the category...

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Dacey Rankins

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2026-05-22 17:34:54 -

What Tools Help With B2B Automation? Most Companies Aren’t Automating Work. They’re Automating Confusion.
A COO once proudly walked me through his company’s automation stack. There were workflows everywhere. Lead-routing automations.Slack alerts.CRM triggers.Email sequences.Invoice synchronization.AI-generated summaries arriving every six minutes like operational confetti. The entire system looked impressively sophisticated. Then a prospect received three onboarding emails before signing...

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