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Dacey Rankins

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2025-12-09 17:10:55 -

How Do I Warm Up Cold Prospects?
Warming up cold prospects is one of the most important skills in modern sales. Whether you’re a founder, an SDR, or anyone building a pipeline, your ability to take someone who doesn’t know you and make them care enough to respond determines how many meetings you book, how many relationships you build, and how consistent your revenue becomes. Cold outreach is not dead — but...

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Dacey Rankins

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2025-12-15 17:18:28 -

How Do I Write a Sales Email?
Sales email structure, proven templates, and the best sales subject lines Writing a good sales email is one of the most valuable skills in modern sales. A strong sales email can open doors, start conversations, book meetings, and generate revenue — while a bad one gets ignored or deleted in seconds. The goal of a sales email is not to sell immediately.The goal is to get a response. In...

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Dacey Rankins

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2025-12-09 17:13:45 -

How Often Should I Follow Up With a Prospect?
Following up is one of the most important — and most misunderstood — parts of sales. Many reps under-follow. Some over-follow. And most follow up in a way that feels repetitive, pushy, or irrelevant, which kills the conversation before it ever starts. The truth is simple: Prospects don’t ignore you because they hate you. They ignore you because they’re busy.Your...

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Dacey Rankins

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2025-12-09 17:17:07 -

What are the best prospecting strategies for B2B?
Prospecting is the lifeblood of B2B sales. No matter how good your product is, how polished your website looks, or how strong your pitch deck becomes—if you don't consistently find and engage the right prospects, your pipeline dries up. That’s why elite sales reps, SDRs, founders, and closers obsess over prospecting strategy. But “prospecting” is a huge category:...

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Dacey Rankins

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2025-12-17 21:39:59 -

What Is Cold Outreach and How Do I Do It Effectively?
Cold outreach is one of the fastest ways to generate leads, validate an offer, and build a pipeline from scratch. It has also earned a bad reputation because most cold outreach is done poorly. The truth is simple: cold outreach works when it is relevant, respectful, and consistent. This article explains what cold outreach is, how it works across email, messaging, and calls, and how to do it...

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Dacey Rankins

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2025-12-16 21:31:36 -

What Is Outbound Lead Generation?
Outbound lead generation is often misunderstood and unfairly dismissed. Many people associate it with spam, aggressive selling, or outdated tactics. In reality, modern outbound lead generation is targeted, strategic, and highly effective when done correctly. Outbound is not about forcing sales — it’s about starting relevant conversations with the right people at the right time....

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