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Dacey Rankins

adicionou um novo artigo Business
2024-07-26 12:36:15 -

"Cindy Alvarez – How to create a product that will be bought. Lean Customer Development Method" Summary Review
I read Cindy Alvarez "A Product That Will Be Bought. Lean Customer Development Method" - about the development of consumers and working with them. The book was not complicated, the whole difficulty was in a large number of life hacks, tips, examples, screenshots and their further prioritization. I wrote down the main things here, now I am sharing my synopsis on this topic. By chapters:Chapter...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-25 15:39:31 -

How Should I Structure a Customer Meeting During Customer Development?
Customer Development meetings are a vital part of the process of building a product or service that truly resonates with your target market. The purpose of these meetings is to gather valuable insights directly from potential customers, validate your assumptions, and better understand their pain points and needs. The structure of the meeting is crucial to ensure you gather the most useful and...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-25 15:38:17 -

What are Effective Questions to Ask During Customer Development Interviews?
Customer Development interviews are a critical tool for gathering insights directly from your target audience. The goal is to validate assumptions, understand customer pain points, and gain clarity on their needs and behaviors. One of the most important aspects of conducting these interviews is asking the right questions. Effective questions can help you uncover the most valuable insights,...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-25 15:36:40 -

What are the Steps in the Customer Development Process?
The Customer Development process is a strategic framework used by entrepreneurs, startups, and businesses to create products and services that truly resonate with customers. This approach emphasizes testing and validating ideas through direct customer feedback before committing significant resources to product development. The process consists of four essential stages: Customer Discovery,...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-25 15:34:42 -

What is Customer Development?
Customer Development is a methodology for creating products or businesses by testing ideas or prototypes with potential consumers to validate their importance. The approach centers on understanding customer needs, pain points, and desires before committing significant resources to product development. This iterative process helps entrepreneurs, product managers, and startups create offerings...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-21 14:11:02 -

What Role Does Customer Development Play in Startup Innovation?
In the fast-paced and competitive world of startups, innovation is key to staying relevant and successful. However, not all innovations succeed in the market, and many startups fail because they overlook a crucial component—understanding their customers. This is where customer development comes into play. Customer development is a framework that focuses on understanding customer problems...

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Dacey Rankins

adicionou um novo artigo Business
2025-05-29 17:52:17 -

20 Customer Feedback Questions: A Curated List to Understand Customer Needs and Improve User Experience
Gathering customer feedback is essential for any business aiming to improve products, services, and overall user experience. The right questions can uncover hidden pain points, highlight areas for growth, and reveal what your company is doing well. Here’s a curated list of 20 effective customer feedback questions you can use in surveys, interviews, or support follow-ups to better...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-10-29 15:03:05 -

Advanced Product Launch Strategies: Turning Momentum Into Market Leadership
1. Building a Product Launch Roadmap A successful launch isn’t about working harder — it’s about working smarter. The secret lies in a clear roadmap that connects your internal teams, external audiences, and strategic milestones. A roadmap breaks down the chaos into manageable, measurable stages. Here’s an example of a structured timeline: Phase Timeline...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-19 14:55:25 -

How AI is Impacting Entrepreneurship
In recent years, Artificial Intelligence (AI) has emerged as a game-changing technology, revolutionizing industries across the globe. For entrepreneurs, AI presents an array of opportunities to innovate, streamline processes, and drive business growth. From enhancing decision-making to automating mundane tasks, AI is transforming the entrepreneurial landscape. In this article, we will explore...

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Dacey Rankins

adicionou um novo artigo Business
2025-03-24 15:27:36 -

How Can I Validate My Startup Idea Before Launching?
One of the most critical steps in launching a successful startup is ensuring that your idea has a genuine market demand. Validation helps reduce the risk of investing time, money, and effort into a product or service that doesn’t meet the needs of your target audience. But how exactly can you validate your startup idea before going all in? By engaging with potential customers, gathering...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-19 17:49:15 -

How Can the Product Stay Relevant or Adapt to Future Needs?
In the ever-changing marketplace, no product can remain static and survive. Customer expectations, technologies, and competitive landscapes evolve continuously. A product that feels relevant today might become obsolete in just a few years if it does not adapt. Companies must anticipate shifts, invest in innovation, and align their product strategies with emerging needs. Staying relevant is not...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-22 18:37:07 -

How Do Customer Needs Align with Product Requirements?
At the heart of product development lies one essential principle: building something that customers truly need and value. Yet, this is often easier said than done. Many products fail not because they weren’t innovative, but because they solved the wrong problem or didn’t align closely enough with what customers were looking for. The bridge between customer needs and product...

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Dacey Rankins

adicionou um novo artigo Business
2025-11-17 18:50:31 -

How Do I Build and Maintain Long-Term Relationships with Partners and Clients?
Building and maintaining long-term relationships with partners and clients is the foundation of successful business development. While deals, contracts, and one-time sales can provide temporary revenue, it is the ongoing relationships that generate sustainable growth, repeat business, and strategic opportunities. Relationships require consistent effort, clear communication, trust, and alignment...

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Dacey Rankins

adicionou um novo artigo Business
2025-11-19 18:13:16 -

How Do I Build and Maintain Long-Term Relationships With Partners or Clients?
Long-term relationships are the foundation of successful business development. Deals generate revenue, but relationships generate consistency, growth, referrals, trust, and long-term market stability. Whether you’re dealing with strategic partners, B2B clients, vendors, or enterprise accounts, your ability to build and maintain relationships determines the long-term success of your...

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Dacey Rankins

adicionou um novo artigo Business
2025-12-08 18:41:04 -

How Do I Identify My Ideal Customer Profile (ICP)?
One of the biggest reasons startups fail at sales is not because their pitch is weak, or their price is wrong, or their marketing is bad — it’s because they’re selling to the wrong people. Without clearly defining your Ideal Customer Profile (ICP), every part of your sales process becomes harder: prospecting, qualifying, pitching, closing, and retention. A strong ICP is the...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-22 19:23:32 -

How Do I Use User Behavior Analysis in Marketing, Product Development, or UX Design?
User behavior analysis (UBA) is the practice of studying how people interact with a product, service, or platform, then turning those insights into meaningful strategies. It has become one of the most powerful tools for modern businesses because it allows decisions to be based not on assumptions but on real evidence. Whether it’s in marketing, product development, or UX design, user...

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