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How Do Ads (Google & Facebook) Help Generate Leads?Paid advertising is one of the fastest and most controllable ways to generate leads. When done correctly, Google Ads and Facebook (Meta) Ads allow businesses to place the right message in front of the right person at the right time — and measure every result. This article explains how ads generate leads, how Google and Facebook ads differ, what they cost, how ROI works, and how to set up...0 Σχόλια 0 Μοιράστηκε 1χλμ. Views 0 Προεπισκόπηση
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How Much Should You Spend on Facebook Ads to Be Successful?Introduction Facebook advertising remains one of the most powerful digital marketing tools available. With nearly three billion active users across Facebook and Instagram, the platform gives businesses unparalleled access to their target audiences. But one of the most common questions business owners ask is: “How much should I spend on Facebook Ads?” The truth is,...0 Σχόλια 0 Μοιράστηκε 3χλμ. Views 0 Προεπισκόπηση
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How to Promote Your Small Business on Facebook (Organic + Ads Strategy)Introduction Facebook is still one of the most powerful platforms for small business promotion. With over 2.9 billion monthly active users, it offers unmatched opportunities to reach potential customers, build community, and drive sales. But here’s the truth: organic reach on Facebook has declined significantly over the years. Businesses can no longer rely on posting alone. To succeed,...0 Σχόλια 0 Μοιράστηκε 6χλμ. Views 0 Προεπισκόπηση
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Why doesn't Mark Zuckerberg control Facebook and Instagram ads?A bipartisan group of 19 US lawmakers sent a letter to the CEO of Meta Mark Zuckerberg, in which they expressed concern that many ads with illegal drugs appeared on Facebook and Instagram, and which the company does not fight in any way. Members of Congress referred to recent reports from the Wall Street Journal and the nonprofit Tech Transparency Project, which revealed a lot of...0 Σχόλια 0 Μοιράστηκε 16χλμ. Views 0 Προεπισκόπηση
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Should I Use Organic Posts, Paid Ads, or Both on Social Media?One of the most common questions businesses and marketers face when planning their social media strategy is:“Should I focus on organic content or invest in paid ads?” The answer isn’t as simple as choosing one or the other.In today’s digital landscape, organic and paid social media work best together — complementing one another to drive growth, visibility,...0 Σχόλια 0 Μοιράστηκε 5χλμ. Views 0 Προεπισκόπηση
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Social Media Strategy: How to Build a High-Impact PresenceSocial media isn’t just about posting content — it’s about building trust, authority, and community around your brand.A strong social media strategy connects storytelling, engagement, and analytics to turn followers into loyal advocates. This guide continues from where we left off — diving deep into how to create, manage, and measure a powerful social media marketing...0 Σχόλια 0 Μοιράστηκε 7χλμ. Views 0 Προεπισκόπηση
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What Are the Best Advertising Platforms?Google Ads, Facebook & Instagram Ads, TikTok Ads, YouTube Ads, LinkedIn Ads — strengths, weaknesses, use cases, and how to choose Choosing the right advertising platform can make or break your marketing results. With so many options available, businesses often waste money by advertising in the wrong place, to the wrong audience, with the wrong expectations. There is no single...0 Σχόλια 0 Μοιράστηκε 445 Views 0 Προεπισκόπηση
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What Is the Difference Between Boosting a Post and Creating an Ad on Facebook?Introduction Facebook remains one of the most powerful digital advertising platforms for businesses of all sizes. Yet, one of the most common questions marketers ask is: “Should I boost a post or create a Facebook ad?” At first glance, the two options may seem similar. After all, both involve spending money to increase visibility. But under the surface, boosting a post and...0 Σχόλια 0 Μοιράστηκε 3χλμ. Views 0 Προεπισκόπηση
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Which Platforms Should I Use for Video Marketing? Choosing the Right Channels for Maximum ImpactIntroduction Video marketing is one of the most effective ways to engage audiences, build trust, and drive conversions. However, success doesn’t depend solely on the quality of the video—it also hinges on where you share it. Different platforms attract different audiences, favor varying video formats, and reward distinct engagement behaviors. Choosing the right platforms is...0 Σχόλια 0 Μοιράστηκε 3χλμ. Views 0 Προεπισκόπηση
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