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Dacey Rankins

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2025-02-10 18:23:41 -

How Do Business Consultants Identify the Needs of a Company?
Business consultants play a crucial role in helping companies identify their needs, challenges, and opportunities. Their goal is to provide companies with actionable insights and strategies that lead to growth, efficiency, and overall success. To do so, consultants must first understand the company’s current state and what is required to improve or transform it. Here's how business...

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Dacey Rankins

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2025-08-22 18:36:02 -

How Do You Define Your Core Focus and Product Vision? (10-Year, 3-Year, 1-Year Plans)
Every successful product begins with a clear vision. Without one, even the most talented teams can drift off course, building features that don’t align with customer needs or business goals. Vision is the north star that guides a product team through uncertainty, competition, and market shifts. But defining that vision is easier said than done. How do leaders create a product vision that...

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Dacey Rankins

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2025-08-20 15:37:11 -

What Is Product Planning?
Product planning is one of the most essential activities in business strategy and product management. It provides the structure for how an idea becomes a tangible product, how it evolves to meet customer needs, and how it contributes to the broader goals of the organization. While often underestimated, product planning is the difference between reactive development and purposeful innovation....

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