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Dacey Rankins

added blog Marketing and Advertising
2025-10-31 15:46:11 -

Does Domain Name, URL Structure, and Site Architecture Matter for SEO?
A Comprehensive Guide to Optimizing Your Website for Search Engines in 2025 Search Engine Optimization (SEO) isn’t just about content and backlinks — the foundation of your website plays a crucial role in determining rankings. This includes your domain name, URL structure, and site architecture. These elements affect how search engines crawl, index, and understand your website, as...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-17 15:20:59 -

How to Balance Mobile Site vs Mobile App — Which Is Better?
Introduction In today’s mobile-first world, businesses face a pivotal decision: should they invest in a mobile website, a mobile app, or both? The debate isn’t just about technology—it’s about user experience, accessibility, and strategic alignment with business goals. More than 60% of global web traffic now comes from mobile devices, and users spend over 85% of their...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-17 14:52:47 -

How to Optimize for Mobile (User Experience, Responsive Design, Page Speed)
Introduction In the digital age, mobile optimization is no longer optional—it’s the backbone of modern online success. With more than 60% of web traffic now coming from mobile devices, users expect instant access, seamless navigation, and fast-loading pages on their smartphones and tablets. A poorly optimized mobile experience can drastically reduce engagement, increase bounce...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-31 15:42:09 -

What Factors Affect Search Engine Rankings?
A Complete Guide to the Key Elements That Influence SEO Performance in 2025 When it comes to SEO, everyone wants the same thing — higher rankings in Google. But the truth is, there’s no single “hack” or trick. Google’s algorithm uses hundreds of ranking factors, from your content quality and website performance to backlinks, user experience, and even trust...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-31 15:47:56 -

What Happens If My Website Traffic or Ranking Has Dropped?
A Complete Guide to Diagnosing and Recovering from SEO Declines Every website experiences fluctuations in traffic and rankings, but a sudden drop in organic search performance can be alarming. Understanding the causes, diagnosing the issues, and implementing solutions quickly is essential to minimize damage and restore growth. In this article, we’ll explore why rankings drop, how to...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-17 14:51:41 -

What Mobile Marketing Strategies Work Best?
Introduction Mobile marketing has become one of the most influential forces in modern business. With over 6.5 billion smartphone users globally, mobile devices are no longer secondary screens—they are the primary gateway to consumers. People browse, shop, communicate, and consume media through their phones. For marketers, this shift presents both a challenge and an opportunity: how to...

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