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Dacey Rankins

added blog Marketing and Advertising
2025-10-27 17:17:33 -

How Do I Pitch to Journalists? A Complete Guide to Successful Media Outreach
Introduction: The Art and Science of the Perfect Pitch In an era of constant information overload, journalists receive hundreds of pitches every day — sometimes hundreds per hour. Yet, the right story, pitched at the right time, can land a brand-defining feature, attract investors, or even go viral. Knowing how to pitch journalists effectively is one of the most valuable skills in...

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Dacey Rankins

added blog Business
2025-12-17 21:39:59 -

What Is Cold Outreach and How Do I Do It Effectively?
Cold outreach is one of the fastest ways to generate leads, validate an offer, and build a pipeline from scratch. It has also earned a bad reputation because most cold outreach is done poorly. The truth is simple: cold outreach works when it is relevant, respectful, and consistent. This article explains what cold outreach is, how it works across email, messaging, and calls, and how to do it...

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Dacey Rankins

added blog Business
2025-03-14 16:16:11 -

How Can I Get My First Customers?
Getting your first customers is one of the biggest challenges when starting a business. Without a track record or brand recognition, you need to be strategic in attracting and converting potential buyers. Fortunately, there are several effective ways to acquire your first customers without spending a fortune. 1. Leverage Your Personal Network Your friends, family, and professional contacts...

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Dacey Rankins

added blog Business
2025-12-09 17:06:21 -

How Do I Cold Call Prospects?
Cold calling is one of the most challenging skills in sales — but also one of the most reliable ways to book meetings, generate pipeline, and build confidence. Unlike email, where responses can take days or never arrive, a cold call gives you real-time feedback, real-time objections, and a chance to create real connections. This guide teaches you everything you need: call openings,...

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Dacey Rankins

added blog Business
2025-12-09 18:24:14 -

How Do I Create a Prospecting Plan?
Prospecting is only effective when it’s consistent.And consistency only happens when you use a clear plan — not random bursts of activity, not guessing, and not “whenever I have time.” A prospecting plan turns chaos into predictable pipeline.It tells you: Who you’re targeting How you’ll contact them When you’ll do the work What...

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Dacey Rankins

added blog Marketing and Advertising
2025-11-10 17:15:39 -

How Do I Distribute and Promote My Videos to Reach My Audience?
Introduction Creating a high-quality marketing video is only half the journey. The other half—arguably the more critical one—is getting that video in front of the right people, at the right time, and in the right way. Many organizations invest heavily in production but devote minimal attention to distribution strategy, expecting content to “go viral” organically. The...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-07 17:48:52 -

How Do I Find Influencers for My Brand/Campaign?
A comprehensive guide to locating, evaluating, and partnering with the right influencers Introduction: The Importance of Choosing the Right Influencer Influencer marketing has emerged as a powerful channel for driving brand awareness, engagement, and sales. But the success of any campaign depends heavily on selecting the right influencers. A poorly chosen influencer can waste your budget,...

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Dacey Rankins

added blog Business
2025-12-12 17:02:00 -

How Do I Find Leads?
Finding leads is one of the most important skills in sales. Without leads, you have no one to talk to, no one to pitch, and no one to close. The good news? Leads are everywhere — online and offline. You just need the right systems, tools, and habits to bring them in consistently. Below is a full, detailed guide on how to find leads even if you're just starting out, even if you have zero...

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Dacey Rankins

added blog Business
2025-04-11 16:58:52 -

How do I find my first customers?
Every startup starts with zero customers. The first few are the hardest to get—but they’re also the most important. They validate your idea, give you valuable feedback, and can become your earliest advocates. So, how do you go from zero to one (and beyond)? Here’s a practical guide to finding your first customers. 1. Start With Your Network Before casting a wide net, tap...

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Dacey Rankins

added blog Business
2025-12-08 18:29:27 -

How Do I Find Prospects?
Finding prospects is the foundation of every business that intends to grow. Whether you’re a founder, an early sales rep, a freelancer, or someone responsible for generating pipeline, your ability to find the right people determines how well your pitch, product, and sales process will perform. But prospecting isn't about randomly contacting people. It’s about identifying qualified...

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Dacey Rankins

added blog Business
2025-12-17 18:49:28 -

How Do I Get Free Sales Leads?
Getting sales leads doesn’t always require ads, expensive software, or large budgets. In fact, many of the strongest businesses begin with free lead generation methods. What they trade instead of money is time, consistency, and skill. Free sales leads are not “easy” leads — but they are sustainable, high-learning, and often high-quality when done correctly. This article...

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Dacey Rankins

added blog Business
2025-12-12 17:04:28 -

How Do I Handle Objections in Sales?
Handling objections is one of the MOST important skills in sales. Every salesperson deals with objections — even experts. Objections aren’t rejections. They’re simply barriers, questions, hesitations, or concerns that someone needs help overcoming before they can confidently say yes. Think of objections like checkpoints. If you handle them smoothly, customers move forward. If...

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