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Dacey Rankins

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2025-11-18 15:40:55 -

How Do I Develop a Business Development Strategy? (Step-by-Step Guide)
A business development strategy is the master plan a company uses to identify new growth opportunities, build strategic partnerships, expand into new markets, and strengthen long-term competitive advantage. Unlike marketing (which drives demand) or sales (which closes deals), business development focuses on creating the pathways through which future demand and revenue can exist. A strong...

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Dacey Rankins

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2025-11-18 15:43:52 -

How to Identify and Qualify New Business Development Opportunities or Partnerships
Business development lives and dies by the opportunities you choose to pursue. Some organizations fail because they pursue too many opportunities. Others fail because they pursue the wrong ones. And some fail because they pursue none at all, hoping that growth will show up on its own. The truth is that business development is fundamentally a discipline of opportunity identification,...

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Dacey Rankins

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2025-11-18 17:15:39 -

What Mistakes Should We Avoid in Business Development?
Business development (BD) is a critical driver of growth, revenue, and strategic expansion. Yet, even experienced professionals often fall into common pitfalls that reduce effectiveness and delay results. Avoiding these mistakes can mean the difference between a thriving BD pipeline and wasted resources. This article explores the most frequent mistakes in business development, why they occur,...

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