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Dacey Rankins

أضاف وظيفة جديدة Marketing and Advertising
2025-11-14 21:02:50 -

How Often Should You Post on YouTube, and How Long Should Videos Be?
There is no perfect, universal posting frequency on YouTube — and anyone who claims there is one is ignoring how differently audiences behave across niches. What is universal, however, is the importance of consistency. YouTube’s algorithm rewards creators and brands that establish a clear pattern. Consistency signals reliability, improves viewer retention, and increases the...

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Dacey Rankins

أضاف وظيفة جديدة Marketing and Advertising
2025-11-05 14:39:43 -

Is My Business Considered Telemarketing? Understanding What Qualifies and Why It Matters
Introduction Many organizations engage in telephone-based outreach — calling customers, confirming appointments, following up on leads, or conducting satisfaction surveys. Yet, not every phone interaction is automatically classified as telemarketing. Understanding whether your business activities qualify as telemarketing is essential. It affects how you operate, what regulations you...

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-08-27 15:06:43 -

What Are Performance Indicators (KPIs)?
In business management, one phrase that appears constantly in conversations about success and measurement is KPI, short for Key Performance Indicator. Organizations across industries—from tech startups to manufacturing giants—use KPIs to track progress, evaluate effectiveness, and guide decision-making. But what exactly are KPIs, and why do they matter so much? This article...

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-09-15 18:53:35 -

What Constitutes an Effective Go-to-Market (GTM) Strategy?
Launching a new product, entering a new market, or targeting a new audience requires more than just a strong offering—it requires a well-structured go-to-market (GTM) strategy. A GTM strategy acts as the roadmap for how a business introduces its product to the right audience, through the right channels, with the right messaging, while ensuring the organization is aligned on execution....

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-12-02 20:07:43 -

What Is a Pitch?
Introduction: Why “Pitching” Matters Everywhere Whether you're trying to attract investors, persuade a teacher to approve a project idea, convince someone to support your nonprofit mission, or sell a product, you eventually need to pitch something. The word “pitch” is thrown around constantly in business, marketing, entertainment, and even everyday...

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Dacey Rankins

أضاف وظيفة جديدة Marketing and Advertising
2025-10-20 16:05:56 -

What Is Multilevel Marketing (MLM)?
Introduction Multilevel Marketing (MLM), sometimes known as network marketing, is one of the most debated business models in modern commerce. Some hail it as an accessible way to become an entrepreneur with low startup costs, while others criticize it for unrealistic income promises and structural similarities to pyramid schemes. Despite its controversies, MLM remains a multi-billion-dollar...

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-12-08 18:28:12 -

What Is Prospecting in Sales?
In sales, nothing meaningful happens until you find the right people to sell to. That first step — searching for potential customers — is called prospecting. And while "closing deals" gets more glamour, successful prospecting is the backbone of consistent sales. Without good prospects, even the best pitch will fall flat. This article explores what prospecting really means, why it's...

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-12-12 16:56:21 -

What is Sales?
Most people hear the word sales and imagine someone pushing products, cold-calling strangers, or trying to hit a monthly quota. But real sales is much bigger, more meaningful, and more important than that. Whether you want to become a salesperson, start a business someday, improve communication skills, or simply understand how the world works, learning what “sales” truly means is...

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Dacey Rankins

أضاف وظيفة جديدة Business
2025-12-08 18:49:43 -

What’s the Difference Between a Lead and a Prospect?
If you’re new to sales, prospecting, or startup growth, there’s one distinction you must understand before sending a single cold email or picking up the phone: Leads and prospects are NOT the same thing. They might sound similar, and many beginners mistakenly use the words interchangeably, but they represent different stages of the customer journey — and mixing them up can...

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