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Dacey Rankins

adicionou um novo artigo Business
2026-07-17 14:41:40 -

How Does AI Help Retailers? The Real Story Isn't Automation. It's Attention.
A customer walks into a store looking for running shoes. Simple enough. Yet beneath that seemingly ordinary moment lies a remarkable amount of complexity. Which products should be displayed first? Which sizes should be stocked? Which promotion should appear in the retailer's app? How many associates should be scheduled that afternoon? Which inventory should be replenished before the weekend?...

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Dacey Rankins

adicionou um novo artigo Business
2026-07-17 14:39:05 -

What Is Retail Analytics? The Science of Understanding Why Customers Do What They Do
A retailer once celebrated a 15% increase in sales. The executive team was thrilled. The merchandising department claimed victory. Marketing pointed to a recent campaign. Store operations highlighted staffing improvements. Everyone had a theory. Everyone had a story. Then the analytics team looked deeper. The increase wasn't driven by more customers. It wasn't driven by better marketing. It...

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